Shop Simple with MyPlate

Shop Simple with MyPlate helps Americans save money while shopping for healthy food choices. Use this tool to find cost-saving opportunities savings in your local area and discover new ways to prepare budget-friendly foods. For questions about Shop Simple, please email MyPlate Tech Support.

Start Simple with MyPlate

Use the Start Simple with MyPlate app to pick simple daily food goals, see real-time progress, and earn badges along the way. This easy-to-use app can help you make positive changes. Healthy eating can help you achieve a healthier life overall. For information on deleting your Start Simple with MyPlate account, or your associated eAuth or Login.gov accounts, visit the Start Simple with MyPlate Terms and Conditions page. For questions about Start Simple, please email MyPlate Tech Support.

MyPlate National Strategic Partnership

MyPlate’s National Strategic Partners consist of a variety of companies and organizations that are national in scope and reach and also fulfill certain requirements. They join together to help promote the Dietary Guidelines and MyPlate. To apply, see our Partnership page or contact SM.FN.NationalStrategicPartner@usda.gov.

Thank you for visiting MyPlate and MyPlate Kitchen

Mailing Address:

USDA Center for Nutrition Policy & Promotion
Food & Nutrition Service
Braddock Metro Center II
1320 Braddock Place
Alexandria, VA 22314