#WhatsOnMyPlate Social Media Toolkit
#WhatsOnMyPlate is an initiative promoting MyPlate, the modern, customizable approach to healthy eating based on the
Dietary Guidelines for Americans.
#WhatsOnMyPlate will showcase how MyPlate is adaptable for various cultures, preferences, budgets, and traditions. Join us as we spread the word about #WhatsOnMyPlate, increase awareness of MyPlate, and elevate its ability to help people enjoy healthier eating.
We built this toolkit to help you reach your audience and community in a way that works best for you. We can’t wait to see how you motivate others to start using MyPlate today.
Spread the word!
Whether you prefer to create your own content or use our sample posts, graphics, and videos, we have everything you need to customize messaging that resonates with your audience.
General Posting Guidelines
When posting content for #WhatsOnMyPlate, please consider these tips and ideas.
- Show photos and videos of what’s on YOUR plate and how you incorporate MyPlate throughout the day!
- Use hashtags #WhatsOnMyPlate and #MyPlate.
- Tag MyPlate on social media.
- Share foods that are important in your culture and how MyPlate fits into your food traditions.
- Encourage followers to:
- Post their own examples of #WhatsOnMyPlate and tag us on Facebook, X, Instagram.
- Visit www.myplate.gov/whatsonmyplate for more!
- Spotlight foods that are consistent with the Dietary Guidelines for Americans in your written or visual content.
- Avoid mentioning specific food brands or showing them in visuals.
- Use positive and family-friendly language.
Conversation Starters
Looking for ideas? Use one of these questions as inspiration:
- How do you make your favorite childhood meal healthier?
- What are your family’s favorite go-to meals?
- What did you eat this week?
- What flavors do you enjoy?
- Share a dish that showcases your family’s traditions and culture.
- What ingredients are important to your culture or traditions?
- What’s your go-to budget-friendly meal?
Frames
Examples:
Frame your photo with #WhatsOnMyPlate.
Step 1: Click on the download link for the frame image you’d like to use and save it to your phone or computer.
Step 2: Using your favorite photo app, layer the frame image over the photo you'd like to share.
Step 3: Save your framed photo and share it on your social media accounts with the hashtag #WhatsOnMyPlate.
